The Tombras School of Advertising and Public Relations recently announced the launch of the Purpose Project, a new initiative to promote socially valuable research and advance the use of effective communication to positively impact purpose goals. “Purpose” in this sense operates as the core functionality of an organization—that is, the organization itself is a social […]
It was an internship that led to Pam Schmidt’s (’93) current job at MP&F, where she’s worked for a total of 25 years since she graduated from the University of Tennessee, Knoxville. It’s no wonder that, as director of human resources and talent development, she’s an avid proponent of students getting internship experience before they […]
Phil Brooks, who graduated from the University of Tennessee with a B.A. in Advertising, has made strides in the video production industry since graduating in 2007. After finishing his degree, Phil moved to NYC and began working with Final Cut USA, where he continues to work fifteen years later. In addition to his work in […]
We are excited to welcome Dionne George as the Tombras Program Manager for the Tombras School of Advertising and Public Relations. In her role, she will act as a liaison between the Tombras School of Advertising and Public Relations and the Tombras Group. She will also be working with the Tombras Professor on community outreach […]
The Tombras School of Advertising and Public Relations has an ongoing commitment to building relationships within the Knoxville community. Over the past few months, our staff and students have worked with several community partners. Dr. Christina Najera started working with Bryant’s Bridge as a volunteer last year, helping at events and teaching cooking lessons to […]
As graduation approaches and our seniors get ready to walk across the stage to get their degrees, ADPR would like to take a moment to highlight three outstanding seniors Solomon Trapp, Kate Hartman, and Sydney Broussard. These seniors are the 2022 recipients of some of our Annual Awards. We are so proud of these students […]
Dr. Moonhee Cho is an associate professor with the Tombras School of Advertising and Public Relations. She is currently teaching Public Relations 370, which teaches students about public relations campaigns through the use of case studies. This year Dr. Cho started the first Collaborative Online International Learning (COIL) project at the University of Tennessee, Knoxville. […]
Jasmine Fehr is a first-year master’s student studying in the College of Communication & Information, with a concentration in Advertising. Jasmin runs track and cross country on the teams here at UT, Knoxville. Originally from Saskatchewan, Canada, she has lived in the U.S. for five years. This past spring, Jasmine completed her BA in Psychology […]
ADPR AMONG MOST VISIBLE IN THE WORLD IN LEADING ADVERTISING RESEARCH JOURNALS There’s another TOP 10 in town. But this time, it’s tops in advertising research. According to a July 2021 publication in the Journal of Business Research, UTK is tied with Michigan State University as the 4th most visible program in top-tier advertising research […]
A multidisciplinary research team from the University of Tennessee, Knoxville, investigated how messages about a fresh start might improve public attitudes toward individuals with a criminal background. Knowing from prior research that the US perspective often associates drug addiction with a blemished character, the team of UT researchers hypothesized that framing a messaging campaign in […]
