All posts by adminatcci
Eric Haley Named AAA President
HALEY NAMED AAA PRESENT-ELECT: ADPR Professor Eric Haley was chosen President-Elect of the American Academy of Advertising (AAA), the leading international organization for the advancement of advertising scholarship, education and practice. He is currently serving as Vice President and will assume his new role during AAA’s annual conference, March 28-31 in Dallas, Texas. Haley will serve as AAA president in 2020.
ADPR Students Take Home ADDY Awards
Twelve students from the School of Advertising and Public Relations earned 43 honors at the Knoxville American Advertising Federation (AAF) awards Saturday night.
Hannah Lagoski took home a Gold ADDY Award for her work with Inuksuit. She also earned a Silver ADDY Award, as did three other students: Madison Duncan, Ashley Hendrix and Lukas McCrary. Hendrix earned a school-leading three Silver Addys for her advertising work on The Brown Girls Guide to College, KOKOA and BLKGRLPWR.
All 12 ADPR honorees collected at least one Bronze Citation of Excellence. Additional bronze medal winners included: Matthew Art, Joan Hargett, Brooke Heinsohn, Yulisia … Read more “ADPR Students Take Home ADDY Awards”
A Look Back at 2019 UT Social Media Week
More than 420 students attended panels at the eighth annual UT Social Media Week, which was held February 26-28 in CCI’s Scripps Lab Theater and Patrick Auditorium. #UTSMW2019 also generated 59,000 impressions and over 2,000 engagements on Twitter over a two-week period.
This year’s event featured 21 guest speakers over eight sessions, including one that involved a hands-on workshop. Eight CCI classes served as official anchor classes with 14 total classes attending. Topics ranged from incivility and politics on social media to the business of running social media accounts for companies and events, to social marketing and influencers.
Leo Morejon, … Read more “A Look Back at 2019 UT Social Media Week”
Student Spotlight: Cara Hunter
Cara Hunter is a public relations major (UTK ’19) and plans to graduate in December. Hunter currently serves as the social media intern for the School of Advertising and Public Relations (ADPR). 
During her time with ADPR, Hunter has worked to establish a connection with students on social media. Among her successful campaigns is the continuation of #loveADPR. Hunter has also worked behind the scenes at many events including UT Social Media Week. During UTSMW, Hunter was featured through an Instagram takeover for the @UTKnoxville handle.
Hunter is also involved with a variety of organizations on campus, such as … Read more “Student Spotlight: Cara Hunter”
ADPR New York City Trip
Advertising and Public Relations students ventured outside of the classroom for a week to partake in the annual Ad Club New York Trip. This yearly endeavor provides students the opportunity to network with industry professionals while learning about their future career.
Students who attended this trip in January of 2019 all came with similar career goals in mind. “I wanted to gather as much insight as possible from a talented network of alumni to prepare for my long-term goal of becoming a global communicator,” said Fiona Sparks, a senior majoring in public relations. “Additionally, this trip helped me determine if … Read more “ADPR New York City Trip”
Welcome Back ADPR Students
Welcome back to Rocky Top!
The faculty and staff in the School of Advertising and Public Relations welcome you back for the spring 2019 semester.
We have a lot of exciting activities planned for the new year including the AdClub New York City trip, an internship and job fair, AdClub and PRSSA meetings, UT Social Media Week, and a three-day trip to Atlanta’s top public relations and advertising organizations.
We love to hear about your internships, study abroad experiences and your classes. I hope you will stop by the office to say hello.
Here are some important dates for spring 2019:
January 15
Big Orange in the Big Apple
Finding the right career path as a college student is a tough journey and looks different for everyone. For Matt Myers, a senior studying advertising, his journey included attending the advertising trip to New York City.
The AdClub is a student-run organization that hosts an annual trip to New York City to provide students the opportunity to tour advertising agencies, network with industry professionals and explore the city. Myers decided to attend the trip to New York because he wanted to better understand agency life, build relationships with companies and decide if he truly desired to pursue an advertising career … Read more “Big Orange in the Big Apple”
Interim Director of ADPR Announced
Sally McMillan: Interim Director of the School of ADPR, written by Cara Hunter
After 20 years at the University of Tennessee serving as a faculty member, associate dean in the College of Communication and Information and Vice Provost for Academic Affairs, Dr. Sally McMillan will serve as interim director of the School of Advertising and Public Relations starting on June 1, 2019.
McMillan did not always plan on pursuing a career in academics. After changing her major many times, McMillan graduated with a degree in English from Southern Adventist University and went on to teach high school students for two … Read more “Interim Director of ADPR Announced”
Spring Advertising and Public Relations Intern
The School of Advertising and Public Relations is hiring an intern for the Spring 2019 semester. This is a paid internship for registered University of Tennessee students. Applications are due to adpr@utk.edu by November 5, 2018.
School of ADPR Marketing/Communication Intern
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Duties Include: Social media ad creation Social media campaign creation Social media strategy Brand building Streamlining website Content creation Work with coordinator and social media intern Attend weekly meetings |
Skills Needed:
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Requirements:
- Degree-seeking student currently enrolled at the University of Tennessee,