Graduate student Mackenzie Ostrom is the kind of person whose engaging personality and knack for community building results in the office outings being named, “Macktivities.” In the year that she worked as a graduate assistant at the University of Tennessee, Knoxville’s Office of Student Engagement, Ostrom implemented a weekly office lunch and regularly scheduled coffee […]
Public relations suits Faith Mtabo perfectly, though this wouldn’t be a truth she would discover until after her third year at the University of Tennessee, Knoxville. Mtabo knew she wanted a marketable major to easily land a job after graduation, so she initially chose business analytics. The business courses didn’t resonate with her, but she […]
Caption, from left: Professor Brad Collett, Sydney Sinewe, Tammy Castany, Winston Roberts, Muslimah Yusuff, Logan Judy, Professor Beth Foster, and Lila Honaker stand in the Adam Brown Social Media Command Center after the five graduate students gave a presentation on the communications plan they created for the Tennessee RiverLine. The Tennessee RiverLine was initiated by […]
Kaitlin Shayotovich (’18) resisted following in her father’s career footsteps, but it seemed like every time she took a step forward, she was doing just that. Like him, she chose a major from the Tombras School of Advertising and Public Relations, and like him, she now works at an advertising agency. As for her father, Eric […]
Chris Grabenstein (‘77) has been an actor, an improv comedian, a bank officer, an advertising executive, and most recently, a best-selling author. To honor his storied career and service as a Volunteer, the College of Communication and Information has named him as the 2023 recipient of the Donald G. Hileman Distinguished Alumni Award. Grabenstein can […]
As local elections are nearing in parts of Tennessee, including Knoxville, and the next presidential election is a year away, voters are being inundated with political advertising about various campaigns and ballot issues. Understanding politics is a difficult task that becomes even more complicated for the average voter when they’re deluged with unregulated political advertising […]
There are Vols For Life and then there are spouses Eric (’03, ’04) and Tyra Tucker (’04) Haag, who, along with their three children, sleep, eat, and breathe Tennessee orange. While Tyra is an inductee into the Big Orange fandom, Eric was the one who pulled her into the University of Tennessee, Knoxville, fold. Both […]
When the Public Relations Society of America announced its 2023 International Conference (ICON) would be in Nashville, several students at the Tombras School of Advertising and Public Relations had the chance to attend. PRSA makes it a point to ensure students are welcome at ICON so they can have the opportunity to learn from and […]
The Tombras School of Advertising and Public Relations recently announced the launch of the Purpose Project, a new initiative to promote socially valuable research and advance the use of effective communication to positively impact purpose goals. “Purpose” in this sense operates as the core functionality of an organization—that is, the organization itself is a social […]
It was an internship that led to Pam Schmidt’s (’93) current job at MP&F, where she’s worked for a total of 25 years since she graduated from the University of Tennessee, Knoxville. It’s no wonder that, as director of human resources and talent development, she’s an avid proponent of students getting internship experience before they […]
