Allison Bagwell is a recent graduate from Austin Peay State University where she received her Bachelor’s in Business Finance. Allison was President of the Austin Peay Investing Fund (Govs Fund) and is certified in Bloomberg Marketing. Allison is now pursuing her Master of Science in Communication and Information with a concentration in Advertising at the University of Tennessee. The desire to create, innovate, and communicate has always been a passion of Allison’s. At UT, she hopes to utilize that passion to conduct research on how advertising methods correlate to the psychological patterns of consumer buying behavior. Her past experiences include a social media and event planning marketing internship with the Clarksville County Government, where she gained her passion for advertising by utilizing social media platforms as an effective channel to communicate.