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Student Experience

Ad Club

The Advertising Club is a student-run organization that provides students with a social experience outside of the classroom. By joining Ad Club, students get the chance to meet and interact with advertising professionals, talk about supplemental topics not covered in traditional advertising classes, learn about internships, and the latest trends in advertising.


PRSSA: Sammie Lynn Puett Chapter

The Public Relations Student Society of America (PRSSA) is the leading pre-professional public relations society in the country. All majors are welcome to join and through membership, students have access to a wide range of benefits that will enhance one’s knowledge of the public relations profession and provide resources to increase marketability. Students also have opportunities to travel and attend national events; network with professionals and colleagues; obtain access to internships and jobs around the country; and gain leadership experience and training on local, regional and national levels. Meetings are held during the school year every month in the Communications Building and all are invited to attend, regardless of major.


New York City Trip

For 25 years, students in the School of Advertising and Public Relations have journeyed to the Big Apple for one week during the month of January. This affordable trip sponsored by the UT Ad Club changes the lives of many students by exposing them to the dynamics of agency life in the advertising capital of the world. Led by two faculty members students get the opportunity to network with UT alumni in NYC and spend three days touring agencies and media companies, while meeting with potential employers.

For more information, please contact Dr. Eric Haley (haley@utk.edu) or Dr. Courtney Childers (childers@utk.edu).


Adam Brown Social Media Command Center

The College of Communication & Information at the University of Tennessee is one of the only university facilities in the world to house an established command center with access to Salesforce’s Social Studio for students, faculty and staff to utilize for teaching and research opportunities.


UT Social Media Week (UTSMW)

The School of Advertising and Public Relations recognizes the importance of keeping students informed of industry trends. In recent years, the branding and promotional power of social media has changed the way companies target and communicate with audiences and potential consumers.

This exciting trend is highlighted each spring semester as social media experts from across the United States convene in Knoxville to take part in UT Social Media Week. Students can attend three days of panels and sessions geared towards exposing them to the latest and greatest social media platforms and current topics.

Presenters from NYC, Austin, Texas, Los Angeles, Atlanta, and Washington, D.C., have represented companies such as Facebook, Buzzfeed, Sports Illustrated, Nike, CNN/Headline News, ESPN and Dell, to name a few.

More information and photos from previous UTSMW events can be found on Facebook, Twitter (@utsmw), Instagram (@utsocialmediaweek). Faculty Sponsor: Dr. Courtney Childers (childers@utk.edu) or Lauren Ziegler (lziegler@utk.edu).


CCI Land Ambassador Programs

The purpose of the CCI Land Ambassadors Program is to assist the College of Communication and Information with student recruitment, alumni relations, community outreach, student retention and college events, and to help the college tell its story.

For more information, contact advisor: Betty Bradley (bbradley@utk.edu), Director of the College of Communication and Information Center for Undergraduate Studies & Advising.