Sixteen UT public relations students traveled to Atlanta last week to network with alumni working in the field and learn about various types of PR opportunities.
While the School of Advertising and Public Relations offers a trip to New York every year to advertising students, this was the first trip tailored specifically to public relations students.
Students were accompanied by Maureen Taylor, director of the school, along with Associate Professor Beth Foster and School Coordinator Lauren Ziegler.
“Exposing our students to ‘real world’ public relations is an important supplement to their classroom experience,” Foster said. “The trip also provides important networking opportunities for students while allowing them to learn best practices for entering the field.”
The students met with alumna Snigdha Dhar, the digital and social media manager at Melt Sports and Entertainment Marketing, and Melt founder and CEO Vince Thompson. Melt, whose clients include Coca-Cola, is a full-service ad agency focusing on sports, entertainment, and culinary clients.